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Recently, luxury brand Louis Vuitton opened a new pop-up store in New York. The entrance features an 18-meter curved tunnel composed of 50 flexible OLED screens, which plays makeup art videos at a rate of 24 frames per second, guiding customers to transition naturally to the product experience area.

With the growing awareness of "sustainable environmental protection", whether an electronic product is energy-efficient has increasingly become one of the considerations for people when shopping.

The electronic screens of trendy toy stores not only appear as traditional media, but also evolve into the "digital skin" of the space, creating an immersive trendy theater with cool audio-visual language.

Window displays, as the ‘face’ of a shop, have always been a creative stage for focusing attention, and each carefully crafted little space tells a different story.

Traditionally, outdoor brand stores mostly construct spatial narratives through physical displays to showcase the brand’s “outdoor genes”. The integration of screens has pushed this traditional spatial narrative to a new dimension.

The reason why screens have become standard equipment in tea shops is that visual optimization is only one aspect. The key lies in the fact that more intelligent screen functions can solve many pain points in the actual operations of tea shops, greatly improve operational efficiency and optimize customer experience.